hi, i'm ritika your BEST PERFORMANCE MARKETING expert
A Performance Marketing Expert with a Master,s in performance marketing ,helping brands generate quality leads,sales, and real roi through paid ads and analytics -led strategies.
Master's in performance marketing | turning ad spend into profits
Hi, I’m Ritika Pal, a Performance Marketing Expert with a Master’s background in Performance Marketing .I help brands grow through data-driven ad strategies focused on conversions, ROI ,and scalable growth. Form paid ads to funnel optimization , I turn marketing budgets into measurable results- leads,sales,and ROI – not just impressions or clicks.
With hands-on experience in SEO, Social Media Marketing, Performance Marketing, Content Strategy, and Lead Generation, I focus on understanding your business goals and delivering customized solutions. I believe digital marketing is not just about running ads or posting content- its about building meaningful connections with your audience.
What I Do
SOCIAL MEDIA MARKETING [SMM]
Grow your brand with engaging content, reels, and ad campaigns on instagram, facebook, linkdin &more.
CONTENT MARKETING
Strategy + content that speaks your brand voice and builds trust with your audience.
SEARCH ENGINE OPTIMIZATION [SEO]
Rank higher on google and drive organic traffic with effective on-page seo.
conversion -focused website design
Design high - converting , mobile -friendly websites and landing pages optimized for paid ads, lead generation , and sales.
PERFORMANCE MARKETING
Run paid ads on google, meta, and other platforms to generate quality leads and better ROI.
marketing strategy & consultation
Custom digital strategies based on your goals, market, and audience.
Explore my performance marketing campaigns & growth results.
BEST PERFORMANCE MARKETING EXPERT
client rating
theinboundinsights
At Inboundinsights, we specialize in performance marketing that drives traffic, conversions , and consistent business growth.
Let's work together!
Your growth deserves better marketing . build campaigns that don’t just run. Let’s work together!
FAQ
1. What exactly do you mean by “performance-driven marketing”?
Ans .Performance-driven marketing means every campaign is built to generate real business results — not just likes or impressions, but leads, sales, and revenue you can track in real time.
2. How do I know if performance marketing is right for my business?
Ans .If you want predictable growth, measurable ROI, and full control over your ad spend, performance marketing is ideal. It works best for brands that want scale, not just visibility.
3. What makes your performance marketing approach different?
Ans .We combine data, psychology, and automation. Instead of running random ads, we build full-funnel strategies that turn strangers into paying customers.
4. Which ad platforms deliver the best results?
Ans .There is no one-size-fits-all platform. We identify where your audience converts best — Google, Meta, LinkedIn, or YouTube — and allocate budget based on performance, not assumptions.
5. How do you reduce wasted ad spend?
Ans .Through continuous testing, audience refinement, creative optimization, and real-time data analysis, we stop what doesn’t work and scale what does.
6. Can you improve my existing ad campaigns?
Ans .Yes. We audit your current campaigns, identify profit leaks, fix targeting and creatives, and restructure your funnel to increase ROAS and lower CPA.
7. What results can I realistically expect?
Ans .While results vary by industry, our goal is consistent growth — better leads, higher conversion rates, and improved profitability month after month.
8. How transparent is your reporting process?
Ans.You get full visibility into your data — dashboards, reports, and clear explanations. You always know where your money is going and what it is generating.
9. Do you focus only on ads or full growth strategy?
Ans .We go beyond ads. We optimize landing pages, funnels, tracking systems, and retargeting to build a complete performance ecosystem for your brand.
10. What happens after my campaigns start performing well?
Ans .Once we find winning combinations, we scale intelligently — increasing budgets without killing ROAS — to turn your marketing into a predictable revenue engine.